koy: even True Religion Outlet hundreds of

Cheap Monday has been well-known "Elle" magazine nominated for buy True Religion the best pair of jeans. Cheap Monday's tight-fitting cut and the right price positioning, so that their jeans has almost become an essential product of Swedish young people.

In 2000, Arjan Andersson, Adam Friberg, and their two friends in the Stockholm suburb opened a second-hand small shops. Name called Weekend, operating only on weekends. Although the location is not ideal, but the store's clothing is still very popular, and soon they opened a larger shop in the center of Stockholm. This shop is open every day, so the name is called Weekday.

At first, they advanced the trend of denim brands and some second-hand clothing in the store selling to attract a large number of young and trendy people of Stockholm. Arjan Andersson, the store should sell some cheap and trendy jeans. So he introduced to shocking prices of a non-washed tight jeans, the first batch of 800 jeans were sold out within two weeks, which is the predecessor of Cheap Monday.

In March 2004, a denim brand with a skull and crossbones logo, full of personality into the market. In January 2005, Cheap Monday was officially established brand.

The Arjan Andersson, a Swedish designer, and leave LEE work for many years after the The LEE start its own brand - Cheap Monday, Cheap Monday from a simple cottage industry. A few years later, the Arjan Andersson, knelt in their own shop after the warehouse floor, hand-draw your own T-shirt and jeans. Indeed, these jeans from Cheap Monday out of the clothes is still a family system, the difference is that today, they sell a large quantity, to challenge the most of the jeans industry trend of the brand.

When more and more brands, designer jeans to luxury high-end traction, Cheap Monday seems intent on the opposite accurate market positioning and price seems to be to recover Denim pants in the early 19th century, appears as a uniform origin.

From the origin of the cottage industry of designer Arian is Andersson design background, we can easily guess, compared with those who frequently more than $ 140, even True Religion Outlet hundreds of dollars jeans, Cheap Monday has paid attention to partten also pay attention to the quality of affordable denim line. Average, a section of the jeans are about $ 65. Cheap Monday in the influx of people into the European Youth widespread the main reason. Another reason is its unique design, revealed the spirit of rebellion and anti-racist declaration in which an upside down cross with skull and crossbones logo design, once the controversial religious cultural circles.

In December last year, an article in the Associated Press criticism Cheap Monday's the main reason people do not take seriously the inverted cross brand logo, but it is not true, logo designer Bjorn Atldax told the Associated Press, his contempt of those who organized religion, and his signature is the initiative to the Universal Declaration of anti-Christian, Atldax adhere to his pattern design in addition to selling jeans, the purpose of "Let the young people questioned Christian, he is an evil force and spread the war in the history of. "

Cheap Monday's success

Pursuit of designer jeans craze can be traced back to the late 1970s to the current price can not be compared with the time, now looking for a common acceptable designer brand of jeans is about $ 140-250 price, and every year a piles company to sell a new brand of jeans, such as True Religion Jeans, Rock & Republic, Nudie Jeans, Rogan,, Acne Jeans and so on, but the price has never decreased, spending more than one hundred dollars to buy a pair of jeans to become the market standard, and the new The company seems to only accept such a price policy.

Dior Homme, Hedi period rock style and slim pencil pants is well known (also called cigarette pants) praise and sought after by the fashion industry, but after all Dior Homme Cheap True Religion Jeans the price of money is not sought after fashion can be easily received, and the the same rock style and slim jeans, but with mass affinity prices Cheap Monday will be successful bandwagon fad.

Arjan Andersson, will change all this? In an interview on his site, Andersson said he was not opposed to high-priced jeans, his sale of a number of high-priced brands of jeans in his shop, but he said he noticed no one brand in the market cheap jeans, his argument is correct and is reminiscent of the jeans is not so expensive, after all, the invention of the late 19th century, jeans, it's just as clothes, maybe Cheap Monday, in some respects jeans will help to return to its roots.read more:http://koy32.freeblog.hu/archives/2012/03/02/True_Religion_Jeans_Outlet_Men_want_to/

koy

2012年3月6日星期二

even True Religion Outlet hundreds of

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